A data company built for safety-critical AI
Phoenix Third Eye Tech (PTE) is a leading provider of high-precision data collection solutions for the automotive industry, specializing in Advanced Driver Assistance Systems (ADAS) and Autonomous Driving (AD). We support OEMs, Tier 1 suppliers, and automotive technology firms with structured, high-quality datasets that drive AI model development and validation.
By combining multi-sensor data capture with diverse participant representation, we help automotive and health-tech innovators build systems that genuinely understand people — across ages, cultures, and states of mind. We're redefining what it means to create safe and inclusive AI, starting at the source: the data.
We're trusted by clients who build:
- • Advanced Driver-Assistance Systems (ADAS)
- • Driver Monitoring Systems (DMS)
- • Mental health monitoring apps
- • In-cabin experience and safety platforms
- • Wellness and fatigue detection systems
Empowering the future of mobility & health
“Empower the future of autonomous mobility and digital health with smart, scalable data.”
Building the data backbone for next-gen tech
“To build the data backbone for next-gen driving and health technologies — collecting, labeling, and delivering high-quality, real-world datasets that power safer vehicles and smarter health systems.”
Data should be powerful and responsible
At the core of our operations is a deep commitment to ethical data practices, participant protection, and regulatory compliance. Every dataset we produce meets the following standards.
Informed Consent
All participants are fully informed about the purpose of data collection, usage, storage, and their right to opt out at any time.
Privacy by Design
We anonymize personally identifiable information (PII) and design systems to minimize risk and maximize transparency.
Diversity & Inclusion
We actively recruit across ethnicity, gender, age, and behavioral spectrums so AI trained on our data is fair and globally deployable.
Regulatory Alignment
We comply with GDPR, HIPAA (for applicable health data), ISO 27001 practices, and local data governance rules.
Bias Monitoring
We audit and benchmark datasets for bias, helping clients understand limitations and model risk profiles.
End-to-End Governance
Every stage of collection, labeling, and delivery is documented for full auditability and client confidence.
Human psychology, sensors, and cultural diversity
Our leadership is driven by a vision to integrate human psychology, advanced sensor technology, and cultural diversity into meaningful insights — because true progress lies in understanding people across environments and backgrounds.
Psychological Insights Through Sensors
Cutting-edge wearable and non-invasive sensors capture real-time psychological and physiological data — stress, emotional states, cognitive load — to better understand human behavior in natural and professional settings.
Diversity in Data
We prioritize inclusivity by collecting and analyzing data across ethnicities, age groups, and cultural backgrounds — ensuring solutions are representative, ethical, and globally applicable.
Human-Centered Leadership
Our leadership fosters a culture of responsibility, where data is collected and interpreted with respect for privacy, equity, and cultural sensitivity.
Bridging Technology & Psychology
By combining neuroscience, psychology, and data science, we unlock new opportunities in healthcare, workplace productivity, education, and mental well-being.
We are committed to ethical leadership in data science, ensuring that advancements in psychological research benefit people universally. Through global collaborations, we strive to build a future where technology understands and supports human potential — across all cultures and communities.
Want to see how our datasets are built?
Explore our full service catalog or get in touch to discuss a custom data program for your team.